Get Metasite Predictive Customer Analytics for Banks ® overview
- Overall Solution Overview
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Metasite Predictive Customer Analytics for Banks
The Metasite Predictive Customer Analytics for Banks utilizes data stored in Bank’s Data Warehouse and Big Data infrastructure to deliver a robust customer scoring solution for marketing use cases. The secret sauce includes proprietary state of the art machine learning algorithms which are highly automated and provide fast, reliable customer scoring for marketing campaigns. The solution exports customer scores back to data warehouse on daily, weekly and monthly basis for different marketing scenarios.